Despite its popularity, Oui was a corporate headache. It was unable to produce a profit and was cannibalizing readers from its parent magazine rather than attracting newcomers. In June 1981, Playboy sold its No. 2 magazine to Goshen Litho Inc. and its newly formed subsidiary, Laurant Publishing Ltd., for an estimated $1.5 million. It marked the end of the Hefner era.
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If you need specific articles, interviews, or cultural analysis, consider searching academic databases (JSTOR, EBSCO) for secondary sources that cite Oui , or consult media history texts covering the evolution of adult publications in the late 20th century. Despite its popularity, Oui was a corporate headache
Why go through the trouble of finding a in 2025? Because the internet lacks texture. Modern adult content is algorithm-driven, samey, and sterile. Oui Magazine offered a tactile, artistic, and literary experience that no OnlyFans page can replicate. 2 magazine to Goshen Litho Inc