If you synthesize the core lessons from Ben Settle’s initial 15 Email Players issues, the ultimate blueprint for email mastery looks like this:
: "Psycho-analysis" of real emails to show why certain subject lines and hooks convert while others fail. Ben Settle - Email Players 1 - 15
Short, punchy, and highly curious (e.g., The Dracula marketing secret , Why I hate "gurus" , A weird text from my ex ). If you synthesize the core lessons from Ben
While each individual issue of Email Players deep-dives into specific psychological triggers and tactical blueprints, the first 15 issues can be grouped into distinct phases of mastery. : How to seamlessly blend teaching with a
: How to seamlessly blend teaching with a pitch so the reader cannot tell where the content ends and the sale begins. Summary of Key "Rules" Introduced
Before ClickFunnels became a verb, Settle was arguing that complicated funnels are a distraction. The first 15 issues contain the blueprint for what he calls the "Email Players Method": a sequence of 5-7 plain-text emails that act as a single, persuasive sales letter broken into pieces.
: Why sending an email every single day is the ultimate way to build iron-clad authority and keep your subscribers "addicted" to your content. Micro-Riddles & Open Loops
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