The rise of medical influencers: The pros and the cons - PubMed
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India has a legal framework to combat these crimes, even as it struggles with enforcement: The rise of medical influencers: The pros and
"Hi. I’m Dr. Elena Alvarez," she said into the lens. "I’m the doctor in the video feeding Mr. Henderson." Can’t copy the link right now
Misinformation as a subject of ethical analysis in health communication. Journal of Health Communication. Discusses how viral health content—especially from non-experts—requires ethical frameworks.
While doctor viral videos have many benefits, there are also challenges and limitations to consider:
Medical professionals are frequently targeted due to the high social standing and public trust associated with their profession. Exploiting their identity generates higher click-through rates for predatory websites, maximizing illicit ad revenue. Legal Frameworks and Protections in India