In the West, we often categorize entertainment into silos: movies, music, video games. In Japan, the government and industry leaders refer to the sector broadly as the .
Japan is the spiritual home of modern gaming. Companies like Nintendo, Sony, and Sega didn't just build hardware; they created cultural icons like Mario and Pikachu. In the West, we often categorize entertainment into
We are seeing a cross-pollination like never before. Japanese studios are collaborating with Western writers; J-Pop groups are marketing globally on TikTok; and video game developers are crafting narratives that address global issues. In the West